The State of Wide Format Printing
Almost every business today has at least one printer capable of producing standard sized documents. But today’s documents come in all shapes or sizes. From construction plans to school banners, modern workplace document needs often transcend traditional print sizes.
Historically, this has meant sending these specialized wide format projects to a print shop and paying them a premium. While this may make sense for smaller organizations, many businesses can benefit by investing in their own wide format printer. And with the continued decrease in wide format costs, it is now more affordable than ever to do so!
Do I need a wide format printer?
In deciding whether to you need a wide format printer, you should consider your current wide format projects. For example, how often do you send specialty projects such as banners, blueprints, large photographs, or marketing posters to an outside print shop? If you are doing so more than a couple times a year, then you will likely benefit by bringing that production in-house with a wide format device.
What industry are you in?
The second aspect you will want to examine are the needs of your industry. While most businesses can benefit from a wide format device, there are four main industries that will see the greatest return on their investment.
Construction/Architecture
Those in construction or architecture use large format printers to create large format documents like blueprints or construction models. These large format documents make it easier to communicate plans internally and with potential clients.
Education
If you are in education, a wide format device is the perfect way to print banners for special events or activities. A wide format printer makes it easy to show support for your local team or communicate your next big school event.
Advertising
In advertising, a wide format printer gives you the ability to print mock-ups of advertisements. Having a draft ready will add clarity to your presentations and sales pitches.
Photographers
A wide format printer can give you a way to share your work with others if you are a photographer or artist.
Where to buy a wide format printer?
Want to learn more about our expansive selection of wide format printers? Check out our wide format print catalog or contact one of our office technology experts.
Still on the fence? If you are printing wide format documents, but are not ready to invest in your own wide format device, consider partnering with our commercial printing services center. We will take care of your projects for you at a competitive price.